Effective Governance	Innovative Infrastructure and Asset Management	Welcoming Neighborhoods	Economic Growth	Safe and Healthy Community
	Tranparency	Well Maintained, Efficient and Functional Infrastructure	Safe and Affordable Housing	Residential Development and Redevelopment	Emergency Response
	Develops sustainable fiscal and operational polices and fosters trust and transparency by ensuring accountability, efficiency, integrity, innovation and best practices in all operations	Provides for Sustainable, Well Planned and Future Focused Infrastructure  that Supports Short-term and Long-term Community Growth Needs	Develops, preserves and revitalizes residential neighborhoods that are safe, attractive, accessible to park space and provide diverse, affordable housing options	Stimulates its economy by encouraging investment in revitalization, redevelopment and renovation while preserving its neighborhoods, maintaining its strong community image and  promoting the diversity of the community	Prepares and provides for a well-planned, coordinated and prompt response to emergencies and calls for services
	Communication	Facilities Maintenance	Quality and Healthy Lifestyle	Attracts Business	Public Facilities
	Delivers responsive and courteous service to its internal and external customers, while ensuring timely and effective two-way communication	Prioritizes the Repair and Maintenance of Existing Transportation,  Utilities and Facilities Infrastructure	Fosters a Safe and Affordable Environment for its Residents that Ensures Access to Healthcare, Education, Community Services, Healthy Lifestyle Alternatives and Other Basic Day-to-Day Needs	Markets and promotes its economic advantages including; its location, quality of life, entrepreneurial spirit, centers for knowledge, innovation and urban amenities, to attract national and international investments and talented people	Fosters a Feeling of Personal Security and Security for Individuals In their Neighborhoods, Commercial Areas, Public Facilities and Outdoor Spaces throughout the Community
	Long Range Planning	Asset Management	Neighborhood Design	Commercial Development and Redevelopment	Community Engagment
	Supports decision-making with timely and accurate short-term and long-range analysis that enhances vision and planning	Develops and Implements Long-term Plans for Sustainable Economic Growth and the Provision of Infrastructure Assets to Support Existing and New Community Members	Fosters and sustains a safe, clean and attractively maintained place to  live and work, offering quality housing choices, appealing neighborhoods,  diverse and plentiful activities and amenities and ample opportunities for citizen input and involvement	Stimulates economic growth by encouraging investment in well-planned, diverse and  sustainable development, redevelopment and community revitalization	Builds an Informed, Engaged and Educated Community that Shares in the Responsibility for its Safety and Well-Being
	Leadership	Multi Modal Transportation	Diversity	Supports Local Economy	Safety Presence
	Provides responsive and accessible leadership, facilitates timely and effective two-way communication and utilizes input from all stakeholders	Plans and provides for options that encourage multi-modal travel to enhance environmental sustainability	Provides for a balanced diversity of housing options that meet the needs of the community	Partners with the community to facilitate and encourage business development and expansion by offering appropriate incentives and assistance, providing shared resources, establishing efficient "business friendly" processes and fostering a favorable economic climate in which to operate	Fosters a feeling of personal safety and security throughout the community by establishing a visible, responsive public safety presence that proactively provides for prevention, intervention and safety education
	Workforce	Innovation and Forward Thinking	Community Evolution	Welfare	Transportation
	Attracts and develops a high-quality, engages and productive work force.	Plans and provides for options that encourage multi-modal travel to enhance environmental sustainability	Leverages its strengths to partner and collaborate with others to diversify and advance economic development at the enterprise, community, and regional levels	Equitably provides for the health, welfare and basic needs of the community	Provides a public transportation network that is well maintained, well-lit, accessible,  and enhances traffic flow and mobility for vehicles, cyclists and pedestrians
	Partnerships	Natural and Historic Resources
	Advances City interests by building strong strategic partnerships and fostering civic engagement	Leverages its natural assets and resources to beautify the community and maintain a thriving, healthy environment
	Fiscal Stewardship
	Provides stewardship and manages sustainability over financial, human and physical resources
	Innovation and Best Practices
	Enables and enhances openness and transparency by ensuring accountability, honesty, efficiency, best practices and innovation in all operations