CITY COMMISSION AGENDA ITEM

Department:	Parks and Recreation		Commission Meeting Date: May 2, 2017
Staff Contact:	Mark Hecker, Assistant Director Parks and Recreation
Recommendations/Options/Action Requested:
Approve the Lawrence Loop Logo design as recommended by the LiveWell Lawrence Healthy Built Environment Work Group
Executive Summary:		At the February 14, 2017 City Commission meeting, representatives from the LiveWell Lawrence Healthy Built Environment Work Group proposed a logo design to be used to identify and market the Lawrence Loop Trail. The City Commission directed the representatives to seek approval of the logo design from the Lawrence Parks and Recreation Advisory Board and the eXplore Lawrence Governing Board. The attached memo details the process and approvals received from both boards. Staff recommends City Commission approval of the logo design.
Strategic Plan Critical Success Factor		Innovative Infrastructure and Asset Management Collaborative Solutions
Fiscal Impact (Amount/Source):		The fiscal impact to the City is unknown.  This item was not included in the 2017 Parks and Recreation budget.  Approval of the logo design will allow LiveWell Lawrence to solicit private / grant funding for marketing and promotional materials. City funds may be used in the future to replace or install trail signage to better identify the Lawrence Loop Trail. It is anticipated this signage installation would take place over multiple years as operational budgets allow.
Attachments:		LiveWell Lawrence Memo

Reviewed By: (for CMO use only)

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