Memorandum

City of Lawrence

Parks & Recreation Department

 

TO:

David Corliss, City Manager

 

FROM:

Ernie Shaw, Interim Director, Parks and Recreation

 

Date:

Wednesday, June 10, 2009

 

RE:

Parks and Recreation Recommendations From Public Forum for 2010

 

 

The following are recommendations for 2010 to be undertaken by the Parks and Recreation Department, which were developed after reviewing the results of the public survey obtained from a public forum and an online posting in April. Survey results showed strong support for the department from over 1,100 survey respondents with a strong majority feeling the services were essential to the community, especially youth programming. The Parks and Recreation Advisory Board has reviewed and support the recommendations below.

 

Aquatics Division

While the results of the survey show support for a small increase in fees at the aquatic facilities, we currently wish fees to remain at current levels. Staff is currently review hourly counts to determine what impact reducing hours may have on facilities.

 

We recommend instituting fees at the South Park Wading Pool. Charge would be $1 per child, per visit. The public survey supported this effort.  Revenue generated would help defray the cost of running the facility. Staff is currently developing logistics for fee collection, etc. to implement for 2010.

 

Recreation Facilities

Because of the current age of equipment and heightened expectations patrons would have if they were charged, we do not feel a daily fee rate or the development of a pass card to use weight and cardiovascular equipment would assist us in long-term revenues.  However, we are in the process of placing donation boxes at each facility to take in-kind donations from facility users to assist in defraying the cost of operation.

 

Prairie Park Nature Center

As the public survey indicated, there was a high level of support to begin charging admission to Prairie Park Nature Center. We will institute fees:  $1 for adults; $.50 children ages 5 to 12; 4 & under free with paying adult; $40 annual Family passes.  Estimated fee collection yearly would be approximately $10,000.  Staff is currently developing the logistics to collect fees beginning in 2010.

 

Lawrence City Band

The survey show great support for the long-running Lawrence City Band. Staff is currently assisting the band in the development of sponsorship plan to underwrite its summer performances. 

 

Sponsorships

The public survey indicated community members didn’t have a problem with advertising located at Parks and Recreation facilities and parks.  Staff is currently developing policy on signage. Initial thoughts are for signage to be made available at city recreational facilities and recreational venues only and not in parks and open spaces. We currently use sponsorships in a number of programs and activities in the support of the department. Annually, we receive between $30,000-$70,000 in gifts in-kind money donations and services from individuals and businesses. The current goal for 2010 will be to increase the amount generated through sponsorships by $10,000 through signage and underwriting of programs/activities.

 

Other Programming

All Parks and Recreation programs and activities are reviewed yearly. After evaluation, programs and fees are modified if necessary to make programs more efficient and effective.

 

As stated earlier, the public strongly supports the efforts of the Parks and Recreation Department.  Staff values its relationship with the public and appreciates the community’s support in its efforts to further enhance the quality of life within the community.

 

If you have questions, please let us know.